Mark and Social Research
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At a basic level, Research Design refers to all the issues involved in planning and executing a research project, from identifying the area to be investigated through to the interpretive reporting of the results.

Savant offers specialist advice in the Research Design areas of:

  • Identifying aims and objectives
  • Developing a research strategy
  • Formulating a conceptual framework
  • Selection of the most appropriate methodological approach
  • Choice of sampling procedures
  • Question and scale development
  • Efficient data collection techniques
  • Appropriate analysis and reporting
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